voxsart:

The Merchandizing Origin Of Your Fake Way Of Getting Dressed For Work.

Ah, “Business Casual.” Do you know that it comes from this eight page brochure mailed out to about 25,000 corporate human resources types in 1992? A dude named Rick Miller and his PR team at Levi’s created this brochure to market Dockers through employers by creating an ersatz new dress “code” that employers could institute without thinking much.

And just like that, it worked.

You’re welcome.

Installed HADashboard to go with my smartthings hub. Really easy. Not added everything yet (this was just a test to see if it was plausible). Gonna get the house talking to me, soon. The circles are switches as well as indicators of state.